A User Experience Designer and Freelance Design Consultant.
Resume
Lead UX Designer
Dec 2014 - Jul 2021
Janus Henderson Investors (Formerly Janus Capital Group)
Facilitated all facets of the user experience life cycle including; understanding business needs, UX research and analytics, user journey mapping, information architecture, mockups, and high-fidelity designs. Collaborated with internal branding committee to develop new web branding and helped oversee implementation. Maintained and continuously improved existing web pages. Designed and strategized on deliverables such as email banners, webinar collateral and social posts. Created and lead the global digital teams “UX Project Roadmap” to successfully stay on schedule. Developed and maintained the Digital Brand Guidelines. Worked globally and collaboratively with design and development teams as well as up to 75 internal stakeholders. Each project incorporated 5-10 indirect reports in which I managed through the project lifecycle.
Freelance Designer
2012 - Ongoing
Grip Places - UX Consultation and Design
Consulted start-up company on their entire user experience life cycle. Collaborated on mobile app requirements and needs and designed effective informational website. Worked with developers to create the visual design of the client portal by designing a user-friendly interface with functionality needs that synced with their iOS and Android app.
LaborJack - UX Consultation and Design
Consulted with the design lead to help enhance the design and user journey on existing website. Provided functionality flow diagrams to better understand the backend portal. Enriched the portal and website designs.
Amero Energy Partners - UX Consultation, Design and Branding
Performed as Lead Consultant and Art Director with Amero’s marketing team. Direct reports included four members of the creative team (email, print and digital development). Guided brainstorms with internal employees and external clients to gather valuable input on rebrand. Oversaw website and print collateral.
UI/UX Web Designer
Endurance International Group (Acquired Intuit Website Division) - Promotion
May 2009 - Dec 2014
Founded user experience role on the website team. Designed new UX focused templates and style guides for in-house designers (WordPress and Big Commerce). Implemented user experience standards and provided training for our in-house design team. Facilitated workshops and spearheaded collaboration with internal business teams to continuously modernize our web designs for our clients. Worked with corporate marketing team to improve corporate website and social media marketing. Traveled across the U.S. to multiple office locations and provided in-depth training to our sales team on our web design services.
Web & E-commerce Designer & Project Manager
Intuit - Promotion
Feb 2010 - Sept 2012
Consulted with business owners to discuss their business operations and determine the needs of a website. Created custom website and e-commerce designs and provided design revisions, SEO campaigns and content/branding strategies. Managed 40-60 active customer projects simultaneously ranging from small businesses to large corporations.
Search Engine Optimization (SEO) Specialist
Intuit - Promotion
Sept 2009 - Feb 2010
Delivered customized SEO campaigns. Researched, analyzed, and recommended keyword phrases to achieve SEO objectives. Maintained on-going management of these campaigns by evaluating and altering strategies based on analyzing proprietary analytics.
Small | Medium Business Sales Consultant
Intuit
May 2009 - Sept 2009
Consulted with business owners and created ROI models for leveraging online services and web-based applications to achieve maximum profitability expectations. Helped troubleshoot and resolve technical website issues related to software malfunctions, domains, web design and SEO.
